ok...i used to be into punk(underground music) there is a similar analogy concerning forms in film/music. maybe it will help...or not. i.e. rage against the machine, for example, is very anti-imperialism/anti-corporate multinational domination/almost socialist in its ideals. revolutional!!!!!! blah, blah, blah lyrically.
they do benefits, have radical video on mtv, blah, blah blah...
yet they are/were on sony(a very big multinational corporation right and got paid pretty well i imagine) there's the contradiction...bashing
the mtv generation with a mtv video???
my point: they use the same formula/technique/form as the mainstreram media to try to subvert the medium itself. fugazi, on the other hand, have minimal ties with big companies and don't outright preach against the mainstream
paradigm, but they are using the "form" to subvert.
on to film...
take Darren Aronofsky's recent requiem for a dream and a stanely kwan film for example. they both try to subvert the dominate paradigm, but one uses the content/story(requiem) while the other uses form(kwan) and frankly, kwan's work is
wayyyyyyy more important(i know it's only my opinion)than this techno/ravie/predictatble/shocking wannabe
requiem for a dream trash.
ps. i do think content is important also, but many filmgoers, stated in funkyduck's response, go no further than content. it's so sad.